We collect two basic types of information from you in conjunction with your use of the Sites:
We may ask you to provide your personal information, demographic information or information about your preferences or interests when you:
In addition to any information you provide directly to us, we and our third party service providers may use a variety of technologies that automatically collect certain non-personal information when you interact with the Sites or emails sent to you, including the following:
We may collect certain information about your computer or other device that you use to access the Sites, including IP addresses, geolocation information, unique device identifiers, browser types, browser languages, and other transactional information.
We may log certain information about your use of the Sites (e.g. log files, clickstream data, a reading history of the pages you view, your search terms and search results) and additional “traffic data” (e.g. time of access, date of access, software crash reports, session identification number, access times, referring website addresses).
Some of our applications may deliver content based on your current location if you choose to enable that feature of the app. If you enable the location-based feature, your current location will be stored locally on your device, which will then be used by the app. If you elect to have a location-based search saved to your history, we will store that information on our servers. If you do not enable the location-based service, or if an app does not have that feature, the app will not transmit to us, and we will not collect or store, location information.
A “flash cookie” is a data file placed on your device via the Adobe Flash plug-in, which may be built-in or downloaded by you to your computer or other device. Flash cookies may be used for various purposes, such as enabling a Flash feature and remembering your preferences. If you choose to adjust your Flash privacy settings in your device, some features of the Sites may not function properly. For more information about the privacy choices Adobe offers, visit:
A “web beacon” (also known as an “action tag”, “tracer tag”, or “single-pixel GIF”) is an invisible graphic that is programmed only to collect non-personal information about your use of our Sites or emails sent to you. Web beacons may be used for a number of purposes, including counting visitors to the Sites, monitoring how users navigate the Sites, counting how many emails were opened or how many links were viewed, and providing you with content customised to your interests.
Some browsers offer a “Do Not Track” feature that lets you tell websites that you do not want to have your online activities tracked. We do not respond to these “Do Not Track” signals. At this time, we do not track your personal information about your online activities over time and across third party websites. We also do not authorise third parties to collect any personal information from you on the Sites for these purposes.
We may also collect personal and non-personal information about you from other sources to, among other things, enable us to supplement the information contained in our database and to better customise your experience with DK.
It is through this procedure of providing information that the user gives his consent to DK for the collection, maintenance, processing and transfer of the said information in India and other countries and territories.
We use the information we learn about you to help us personalise and continually improve your experience with DK. We may use your personal and non-personal information in the following ways:
When you use more than one of our Sites, we may match information collected from you through each of those Sites and combine that information into a single user record. We may also use and/or combine information we collect off-line or from third party sources to enhance and check the accuracy of your user records.
We do not require children to share any personal information in order to participate on this Site. On occasion, however, we may collect personal information, such as an email address from a child as part of an activity, e.g.
We may also collect anonymous information automatically from your child’s computer or device, such as the frequency with which the child visits our Site and the pages visited, to support the internal operations of the Site. We collect this information so we can understand and monitor usage of the Site, customise content on the Site and improve the performance of the Site. This information is collected using technologies such as cookies, flash cookies, web beacons, and similar technologies. This information is not used to behaviorally target children and we do not permit behavioral targeting on any of our Sites that are directed to children.
We may share children’s personal information with “Third Party Service Providers” and “Other Third Parties When Required by Law” as disclosed above (see “Who We Share Your Information With“).
The parent/guardian has the right to review and have any of your child’s information deleted from our records. You also have the right to tell us to stop collecting or using your child’s personal information. If you have questions concerning our information practices with respect to children, or if you would like to review, have deleted, or stop the further collection of your child’s personal information in connection with the transaction for which it was originally collected, you may email us at email@example.com.
DK takes reasonable steps to help protect and secure your personal information. However, please remember that no data storage or data transmission over the Internet, or by other means, can be guaranteed to be 100% secure. Thus, DK cannot ensure or warrant the security of any information you transmit to us. Therefore, you understand, acknowledge and agree that you transmit your personal information to our Sites at your own risk.
There may be instances when you receive a seemingly legitimate looking email asking for personal information from you such as your site login password and id or your credit card details. Dorling Kindersley Publishing Private Ltd will ever ask for such information from you via email.
Such activities are usually carried on by unauthorised individuals and are illegal in nature. They are called phishing or identity theft. In case of any suspicion of such activity or on receiving such an email you are certain was not sent by us or any of the sites affiliated to us, we advise you to not respond to such mail and to take whatever action you see fit.
Disputes may be referred to Arbitration at the choice of DK only, which shall then be governed as per the Arbitration and Conciliation Act, 1996.
You may always opt-out of receiving future commercial emails and newsletters from DK. We provide you with the opportunity to opt-out of receiving such communications from us by clicking on the “unsubscribe” link within the email you receive. You may also opt out of receiving further communications from us or correct your information by sending us a message at firstname.lastname@example.org.
Please note that your request not to receive unsolicited commercial emails from us will not apply to messages that you request or that are not commercial in nature. For example, we may contact you concerning any purchases you have made with us, even if you opt out of receiving unsolicited commercial messages.
Dorling Kindersley Publishing Private Ltd
3rd Floor, Mindmill Corporate Tower,
Plot 24A, Sector 16A,
Film City, Noida, India, 201301